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About CarCostCX

The car industry’s
missing number.

Every car listing shows a price. None of them show a payment. CarCostCX was built to fix that.

Our story

Why we built CarCostCX

The car-buying experience has a fundamental problem: the number that matters most to buyers — their actual monthly cost — is never shown upfront. Shoppers see a sticker price, get to the dealership, and are surprised by insurance costs, loan rates, and maintenance expenses they hadn’t budgeted for.

CarCostCX was founded to close that gap. By combining real inventory data, live insurance estimates, current loan rates, and EIA fuel prices, we calculate the complete monthly ownership cost for every vehicle — personalized to each buyer’s credit profile, driving record, and location.

The result is a marketplace where buyers arrive informed and dealers close faster. Insurance carriers and lenders reach pre-qualified buyers at the moment of decision. Everyone wins.

60+
Active listings
6
Dealer partners
4
Cost components
Leadership

Meet the team

RG
Robert J. Gorincen
Founder & CEO
20+ years in automotive SaaS including Cox Automotive (vAuto), Epsilon, Dominion Dealer Solutions, and Cars Commerce.